If you are located at the back in the corner you may not get noticed therefore not gain many leads When booking an exhibition ask for a map of the venue and if there are any preferred locations for your stand to be The last thing you want to do is spend lots of money to be at an exhibit for no one to notice that you are there Bring Your Best Sales Member with You Exhibitions are all about selling to potential customers on the floor reaching out to customers as they walk past your stand With this being the case its important to bring your best salespeople with you
Try to be very approachable not too pushy and make sure you are as knowledgeable about the product or service that you are selling as possible The people visiting these exhibitions will have good knowledge about the industry and will be out to ask you a whole India Phone Number plethora of questions Follow Up with Your Leads It may sound silly and obvious but make sure you and your team are following up with the leads you make from the day the next day After all whats the point of exhibiting if you are not following up with the potential customers that you are meeting on the day
You will be surprised by how many people exhibit and then dont bother following up with their leads until a week or two after the event By this time all your other competitors may have already followed up meaning they use them instead of yourself Make Your Exhibition Stands Design Is Enticing The whole idea of an exhibit is to bring in new customers and reconnect with old ones The more enticing and creative the stand is the more curious customers may be to visit and find out who you are Get some design tshirts printed have a designer create your stand and make sure your marketing materials are eyecatching .